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adougl16

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Posts posted by adougl16

  1. To me English football seems more and more like companies trading on some sort of footballing stock exchange. Richard Scudamore saying that Manchester United's troubles are "effecting the EPL brand" sums it all up for me. Liverpool have spent billions to get where they are, but somehow they feel less "corporate" than Chelsea, Man Utd, Arsenal and Man City

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  2. You don't need TAG for that, you need a simple database for everyone who has ever bought a ticket at Firhill. Why this hasn't been done I have no idea. I still get Denver Nuggets emails going into my Junk folder on a regular basis because I went to a game in 2005.

     

    And the reason for doing that isn't to stop old firm fans going in our end (which is rarely ever an issue, Wednesday was exceptional circumstances) but to target communications at lapsed/occasional fans to encourage them to come back in the first place, reminders about games/events, sending out offers, etc.

     

    I picked up a book once in a book shop (can't remember the name) that suggested this type of marketing is something all scottish clubs should do. A wee email to fans that haven't been for ages, maybe a print out code offering £2 off admission or something.

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