I heard an advert on Talksport last week about an online retailer offering a pretty good deal.
If you buy a TV from them before the world cup starts, and England then go on and win the tournament, you get your money back!
Pretty much a win-win situation for a Scotsman
Edited to add; it's via the Toshiba website. I have a Toshiba LCD TV and it's really good, never had any problems so would highly recommend it.
If you buy a Toshiba TV, register it within 7 days and England win the World Cup, you can claim your money back within 21 days